The music video was directed and edited by Lana del Rey, the video itself contains clips of skateboaders, shots from old movies, cartoons and paparazzi footage. In between these clips are shots of Lana singing which she filmed on her webcam.
The video was a huge success late 2011 and effectively launched her music career. Since 'Video Games' she has done more music videos including: 'Born to Die' 'Blue Jeans' (both directed by Yoann Lemoine) 'National Anthem' 'Summertime Sadness' and her recent video to promote her latest single 'Blue Velvet.'
Blue Velvet
This is her take on the original version by Bobbie Vinton. The music video was shot which the actors and herself are seen wearing her new clothes range she designed for H&M, the video was apart of her advertising campaign promoting both her clothes and new single.
The video itself is rather random and makes little sense, I would say it's more about a fashion statement than a music video statement. But the video does achieve its purpose: marketing both the artist and her upcoming fashion range.
The video itself is rather random and makes little sense, I would say it's more about a fashion statement than a music video statement. But the video does achieve its purpose: marketing both the artist and her upcoming fashion range.
No comments:
Post a Comment